falcon-field-postimage-1_Artboard-5 Davidson Belluso Awarded Contract With The City Of Mesa

Phoenix, AZ (3/30/2015) – Davidson Belluso, a full-service advertising agency and digital firm, announced today that it has been selected by the city of Mesa to assist in branding Falcon Field Airport (FFA). The agreement is to brand FFA and the surrounding 5-mile radius for future economic development. Research involving focus groups and a follow-up survey will contribute to the branding of the property, including a new logo and a graphic standards manual. The underlying goal is to attract more businesses to the surrounding area through an increased interest in the airfield.

falcon-field-postimage-1-011 Davidson Belluso Awarded Contract With The City Of Mesa

Says Spalding Olmsted, strategist at Davidson Belluso: “The Falcon Field area has a lot of untapped potential. We are excited to assist Mesa in providing a new identity for this great asset.”

Falcon Field serves as a reliever to Phoenix Sky Harbor International and Phoenix-Mesa Gateway airports, the region’s two commercial service hubs. Conveniently located near three major freeways, the airfield is just minutes away from hotels and luxury resorts, major league spring training baseball, outdoor recreation, entertainment, shopping, Arizona State University, and other metro area cities. Falcon Field Airport is committed to providing the public a valuable air transportation resource and enhancing the aeronautical industry in the community. It is known as a safe, friendly airport and takes pride in its unique history.

Rob Davidson

Born and raised in Chicago, Rob has 25+ years experience in branding and advertising, having worked for several firms throughout the country including Ogilvy & Mather, Leo Burnett, BBDO, J. Walter Thompson, Chiat Day and E.B. Lane Marketing Communications. Throughout his career, he developed campaigns for national and international accounts such as Hyatt Resorts, Motorola, Panasonic, McDonald’s, Toshiba, Sears, Allstate Insurance and Target. In 2001 Rob cofounded Davidson Belluso and has personally managed several key accounts for the agency including Tempe Tourism Office, California Bank & Trust, Arizona Attorney General and Phoenix Biomedical Campus for the City of Phoenix Community and Economic Development Department. A commercial rated pilot, Rob is passionate about flying and donates his time to the Civil Air Patrol.